About Us

Our mission is to create a curated network of diverse Southern-based vendors who are interested in investing and supporting each other’s business success and providing unique opportunities for the Black Southern Belle consumer.

We do this through the following strategies:

Host strategic creative workshops and summits to develop resources for the network

Provide business development and marketing opportunities for members and attendees of the Collective

Help businesses understand the unique value of the Black Southern Belle customer and how to engage and reach them

Discover and curate the best lifestyle brands that know how to cater to the Black Southern Belle

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Founder

Mrs. Michiel Perry is a South Carolina girl who loves all things Southern and stylish. With a little inspiration, while planning her wedding in Charleston, S.C. and decorating her first home in Maryland, Mrs. Perry was inspired to develop a lifestyle brand focused on African-American women with a Southern connection called Black Southern Belle

With her digital lifestyle brand Black Southern Belle, Mrs. Perry wanted to create an online and offline resource of lifestyle inspiration for African-American women in the South. In 2015, Mrs. Perry and her team expanded Black Southern Belle and developed an editorial division, ambassador program, online store, and the Black Southern Belle Collective. . Black Southern Belle has been featured in numerous outlets, including Washington Post, Southern Living, HGTV,   Essence,  Black Enterprise, Draper James, Apartment Therapy, Brides, Today, Levo League, AOL Lifestyle Collective, and more. We have also done marketing campaigns with Home Depot, Evite, Olay, Pure Leaf, American Express, Gildan, Walmart and various other fortune 500 companies.

Before launching her business, Mrs. Perry managed marketing and partnerships at Lillybee, a collegiate and sorority lifestyle brand where she launched a collegiate ambassador program and managed the blogger outreach program. She caught her small business and startup bug while working here and still wears Lillybee products at least twice a week. 

And once in her lifetime, she was a political event planner and public affairs manager for a small email company called Google, Inc. in Washington, D.C. She occasionally misses the free food. 

When she is not planning the next big thing for Black Southern Belle, Mrs. Perry is either shopping for antiques with her husband, watching historical documentaries or rearranging art in her new historic home in the Charleston area. 

She has a passion for her alma mater, Howard University and cannot say no to anything with a fleur de lis on it. 

She has a passion for her alma mater, Howard University and cannot say no to anything with a fleur de lis on it.

About Black Southern Belle

 

The Black Southern Belle (BSB) brand is the leading digital source for African-American women, minority-owned vendors, and local independent businesses in the South. In 2015, Black Southern Belle attracted a growing social media following of more than 40,000+ industry-specific businesses and professional women raised and/or living in the South. Through its editorial extension, Black Southern Belle preserves the culture of Southern living by featuring profiles of entrepreneurs, venues, event planning vendors, “Belles,” brides-to-be, married and engaged couples, professional women of different ethnicities, and philanthropists who personify Southern lifestyle and culture through crafts, home decoration, food, fashion, style, curated events, and/or family and community engagement.

Kimberly Davis

Kimberlyn Davis, K Davis Marketing Group

Originally from Jacksonville, Florida, Kimberlyn has lived in Charleston for the past 8 years. She has over 20+ years of marketing experience with Coca-Cola and Bank of America. 

In 1999, she joined Coca-Cola and ran their local grassroots multicultural program in Nashville and Jackson (TN). She increased sales for the Coca-Cola portfolio by 75% her first year and increased Coca-Cola brand perception (measured via focus groups) with an emphasis on the flagship brand Coca-Cola Classic.  

Always looking for her next challenge, Kimberlyn left Nashville in June 2001 for Charlotte, NC as promotions manager with Coca-Cola. While in this role, she learned more about product/packaging development as well as expanded on her multicultural marketing duties. Some of the exciting launches she worked on included: FridgePack, Diet coke with Lemon, Diet Coke with Lime, Vanilla Coke, Coke Zero, Full Throttle, and Sprite Remix. For each launch, she supported the sales team by providing relevant in-store point of sale, merchandise materials, relevant sampling programs and would partner with field managers to execute launches flawlessly.

In November 2005, she left the carbonated beverage industry and joined Bank of America as VP of Small Business Marketing where she created and managed end to end marketing campaigns for small business products and services using traditional and digital media. In 2009, she joined the Home Loans team to develop marketing strategies. She developed the strategic vision to help distressed homebuyers get the assistance needed during the housing crisis. In 2012, she was promoted to Senior Vice President of Marketing Programs for Home Loans ensuring, among other things, that Bank of America met its Community Reinvestment Act objectives with low- to moderate-income homebuyers. Furthermore, she developed marketing strategies for first time homebuyers with an emphasis on the multicultural segments and the millennium generation. Additionally, she developed effective demand generation email strategies for the auto and home equity team to maximize clicks, online product apps, etc.

In April 2019, she started K Davis Marketing Group and has had the good fortune to work with the Beach Company, the Emanuel Nine Foundation, the Medical University of South Carolina and the Charleston Men’s Chorus handling various marketing functions including message framework development, direct response and social media marketing and community outreach.